This post is basically the review of a new website - KoolKart . KoolKart will sound interesting to folks who make online purchases. There are couple of sites which do the same, so the idea is not unique. Uniqueness should be in the implementation. When you visit the Koolkart website: The first impression you get is- it’s just another online retail site, which it is not . Koolkart is not a online retailer, so you don’t need a big panel on your left which shows you to “Log in”. Why would I want to log in just to see which retailer is giving me the cheapest rate. Also from a user point of view, he/she need not make 3-4 clicks to reach that page. Basically I am coming from – whether you want to make Google like stuff where you don’t stay on home page for more than 3 seconds or you want to make Yahoo like stuff which wants you to stay on it’s website. The first half of the page is almost of no-use to me. Being a first time user, I don’t know if i will be coming back. So I...